Johnson Tiles Launches Local Website in South Africa
Johnson Tiles, a division of Norcros SA and manufacturer of high quality tiles, recently launched its own localised website,
http://www.johnsontiles.co.za , to keep customers informed about its latest ranges and to provide an easy platform where they can conveniently view its tile portfolio.
The company manufactures wall, floor, and glazed ceramic and glazed porcelain tiles at its state-of-the-art tile plants in Olifantsfontein, Gauteng.
Johnson Tiles provides South Africa's leading building supply retailers with locally produced and imported tile ranges and takes pride in its ability to develop and offer these retailers exclusive products lines manufactured to world standards.
"Until recently there hasn't been a convenient way for our current or prospective customers to view our tiles instantly, no matter where they're situated," says Jeanine Arundale, brand manager for Johnson Tiles.
The new website fulfils this need as it offers information about the company's tile ranges in a clutter-free manner that is easy to navigate. Anyone wishing to see a tile, but not wanting to wait for a product CD or rep to visit them, can log on and view the company's tile ranges. "We encourage architects, contractors, retailers and the general public to visit the website to learn more about our ranges and view our tiles," she says.
Visitors to the website can read all about Johnson Tiles on the 'Our Company' pages that include its manufacturing quality standards, the company's heritage and some of the prestigious projects where Johnson Tiles tiles have been specified.
Its open market product ranges (accessible to all retailers), as well as exclusive tiles it manufactures specifically for certain retailers, are displayed on the 'Our Products' pages. "The product pages feature a pack shot of each tile, a lifestyle image and all the information one would need regarding the tile," says Arundale.
The website offers a handy online tool section with a tile and grout calculator to assist customers with the amount of tiles they require for their project and how much grout to purchase, eliminating waste and saving the customer money. For the DIY enthusiast there is a step-by-step DIY guide on how to tile. A hints section on what to look out for when buying tiles provides insight into what applications certain tiles can be used for and what the wear resistance or PEI (Porcelain Enamel Institute) rating of a tile means, among other useful tips.
"Our inspiration gallery is filled with photos of our tiles used in various domestic settings to inspire our customers and give them ideas on how to use tiles creatively in their own homes," she says.
The website lists retailers that stock Johnson Tiles with click-through links to their websites, so that customers can find a branch closest to them. The 'Contact Us' page contains the contact details of sales staff who can assist customers wanting to do business with Johnson Tiles and provide them with tile samples.
Johnson Tiles has produced beautiful new tile ranges, which are worth taking a look at on the new website. The company will add new tiles to its portfolio as innovative technologies and trends develop.
"We will continue to update and expand our website so that it remains a practical information resource for our customers and their first port of call when looking for new tiles," she says.
For more information on Johnson Tiles, a division of Norcros SA, contact 011 206 9700 or visit http://www.johnsontiles.co.za .
Tel: 011 250 7964