Floors Direct Launches New Ranges in South Africa

Floors Direct is constantly expanding its product range to meet the changing needs of its customers and the latest additions include fashionable colours from a trusted laminate supplier and a beautiful collection of laminate flooring from a brand new supplier.

Last year the company introduced carpets to its flooring portfolio and this offering was initially only available through its Gauteng and KwaZulu-Natal branches. Floors Direct now supplies carpets to the Western Cape too and its Cape Town stores stock locally manufactured brands such as Belgotex, Nouwens, Crossley and Van Dyck.

"We are thrilled that we now offer carpets in the Western Cape too and look forward to broadening our client base with customers in the market for carpets," says Riefert Mulder, national carpet division manager for Floors Direct.

As a supplier to both the domestic and commercial markets, Floors Direct imports vast quantities of flooring, enabling it to fulfil large orders for contractors. Floors Direct imports a number of flooring products from all over the world, including laminate flooring from the Kronotex factory in Heiligengrabe, Germany and carries exclusive ranges and colours from this manufacturer of superior laminates. Trendy new colours and designs that Floors Direct recently obtained include lighter shades such as Stockholm Ash, Navaro Oak and Canyon Provence Oak. Darker hues comprise the aptly named Galapagos from the Amazone range, Asturia Oak and Black Oak.

"We frequently source new suppliers and products from overseas to expand our existing offering allowing us to provide the latest ranges to our customers," says Helen Marshall, marketing manager for Floors Direct. 

Park Laminate by Hornitex, a German manufacturer, is a new supplier to Floors Direct and their boards boast an innovative interlocking click-system called 5G. The boards lock together on either side with just an effortless press of the finger, making Park Laminate easy for fitment crews and contractors to install. The 5G system is quicker than the conventional click-system found on other laminates as either side of a board locks to the next board, saving fitment time on site.

"The Park Laminate range comes in designer colours and we are proud to have its products as part of our laminate collection," says Marshall.

Floors Direct is a registered member of the South African Wood & Laminate Flooring Association, the South African Council of Shopping Centres, the Green Building Council of South Africa and the Franchise Association of South Africa. 

For more information contact Floors Direct on 0861 FLOORS (356677) nationwide or visit http://www.floorsdirect.co.za .