Soichiro Honda’s dream – home-woods
The founder of Honda Motor Co., Ltd. used to say that there should not be concrete walls between Honda factories and the surrounding communities. “Instead, there should be a tie between us” said, the founder. Honda Woods project was launched in the year of 1976, respecting the founder’s strong will. The company looked into tree species which were suitable for the environment at each factory nationwide and planted them to create a woodland, which was called “home-woods.”
What had happened in the past thirty years?
Since 1976, the home-woods at each company factory had grown much larger than their prediction and the neighborhood had been developed further and populated more. The fallen leaves were scattered on the ground and the overgrown woods even made the neighbors feel insecure. The home-woods, which was created to build a strong tie instead of concrete walls to isolate the company from the neighbors, had become just another kind of wall to interfere the communications.