Boring Exhibition in Sandton
AA Staff Writer - Johannesburg, 6 August 2002
If you were too busy
or too disinterested to attend the recent building
exhibition held at the Sandton Convention Centre
then count yourself lucky.
The venue, as
beautiful as it is, is completely wrong for a
building exhibition. In fact, it is completely wrong
for most exhibitions - but that is another issue.
been faithfully attending these annual building
exhibitions since 1976 and - yes - this one was the
worst and my last. Let me
tell you why...
"old" days exhibitions were a necessity
not an industry. Today we have lost the meaning and
purpose of building exhibitions - somewhere along
the line they stopped serving the needs of the
building industry in favour of needs and demands of
the "exhibitions industry".
I was lucky
enough to find parking two hundred yards away in a
maze of subterranean dungeons policed by very nice
and very apologetic men in blue blazers.
loosing my way twice I managed to find an elevator
shaft with an A3 sign with an arrow and the word
"EXHIBITION" on it. Next to it there was
another very nice man in a blue blazer that pressed
the lift button for me and wished me a warm welcome.
Sandton Convention Centre gets five stars for
Hospitality and zero stars for Aspect.
how the corporate brochure shows the complex;
This is what you see when you get
You see that there is
no parking, no drop off (it gets fenced off for VIPs
only) and no way of getting yourself into the
exhibition without taking on a dungeon experience -
which if you are from out of town is going to take
you a good half hour to discover.
No thanks - never again.
I don't need to go to Sandton to be treated like I
am inconsequential to the event.
tepid same-old-same-old corporate lot, tired
and packed into extremely boring stands in an
airless and windowless environment with bad
acoustics bravely sat out the event. No innovation,
no creativity, no concern for the industry which purports
to be on show. What a sham!
sense of humour was somewhat restored when I
discovered the Plumbing Exhibition tucked away in
the basement hall. I always have time for a plumber
and they always have time for me. I say well done to
the Plumbdrain guys for putting on a good show in
spite of the shortcomings of the venue.
believe that the scales are now so balanced against
exhibition visitors that an hour hour spent
browsing on the Internet is more fruitful and more
productive than hauling butt to an event of
Judging by the number of visitors
present on the day that I was there, I am one of the
last ones to find this out.